Rosetta Stone Files Keyword Advertising Suit

Arlington-based language-learning software developer Rosetta Stone has filed a trademark infringement suit against Google in the United States District Court for the Eastern District of Virginia.  "Rosetta Stone said in the lawsuit that when other firms buy Rosetta Stone's trademarks for keyword searches, ads for their own Web sites appear and unfairly mislead people into thinking they are going to the Arlington firm's site. Some of the company's trademarks include 'Rosetta Stone,' "global traveler,' 'language library,' and 'dynamic immersion.'"